33% Online Shopping driven by Mobile during Thanksgiving

US Black Friday online sales grew  8% . However Thanksgiving was partially better During Thanksgiving online sales overall were up by 14% compared to Thanksgiving 2013. But the average order value  per consumer was actually down. 

IBM data reveals that average order pers sales was $125.25, versus $132 a year ago.Thats a drop of 7% compared go thanksgiving last year .IBM adds that the very biggest physical retailers — department stores — saw online sales grow by 29.8% over last year, but their average order value of $139.53 was down by 2.45% compared to last year..