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The mobile Infrastructure includes the mobile ad networks, aggregators, ad servers and mobile content platforms.Mobile location based services includes geo local services at its core among which Twitter, Giowalla, Foursquare, Paynt, Simplegeo are some of the bigger players. Mobile commerce enablers includes gamification shopping app for smartphones and tablets that offers customers rewards for walking into stores . Some other players in this domain include stickybits, snaptel getglue, and shopkick among several others.Finally the Mobile Payment platform completes the ecosystem
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