In the social media pecking order who do you think drives the maximum referral traffic across the publisher networks ? Is it Facebook ? LinkedIn or Twitter ? or Pinterest ?
According to latest Shareholic report" The Social Media Giants led by Facebook, Twitter and Pinterest collectively drives around 15.22% of overall traffic to third party . While Facebook accounted for more than 10% of overall traffic to publishers .
Pinterest drove 3.68% of traffic to publishers in September last year ,the second highest of the social networks on the list
Compared to last year Facebook share of driving traffic grew 58.81%, Pinterest by 66.52% and Twitter 54.12%. Pinterest’s growth is especially interesting now that the company is flirting with paid advertising.
Pinterest drove 300% more traffic referrals to publishers as compared to Twitter as its overall increase in referrals by over 66% showed the kind of " traffic the website is experiencing With this Pinterest now drives more traffic to publishers than Twitter, LinkedIn, Reddit and Google+ combined.
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