Now Facebook is more of less a mobile company. If you compared Facebook's mobile active users with its mobile revenue its remarkable how this has grown in , This is how it would look. Consider these facts how Facebook mobile user base and mobile ad base increased
In 2013 Facebook;s mobile base ( active users ) was 64% and its share of ad revenues by users coming from mobile web was 34%. (q12013 - q12014) In 2014 its mobile base of active users reached 83% . While advertising revenue from its mobile users grew to 67% ( q22014 - q12015).Thats a monumental growth of 30% in active users and 50% growth in revenues
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