الجمعة، 8 مايو 2015

Mothers day spending : online shoping vs physical retail shopping



US Online shoppers this year  plan to spend an average $252 — higher than the typical Mother's Day shopper — and more than four in 10 plan to use their smartphones to research products and compare prices. Further 18% consumers wanted to spend more than what they did last year on this day

 What is interesting about the data is that " online shoppers tend not only to shop more in terms of price but they also spend more time checking products online  and probably saving them online which they can use  and look up in future .. - here are the  latest data  from Shop.org " mothers day  consumer spending outlook

Jewelry, clothing , Flowers, Books and CD's gift certicates and greeting cards  are among the most gifted items for mothers day The biggest chunk of user still wanted to buy gifts from departmental stores including discount stores ( combined 57% )  as against 25% online




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