15.2% of global online ad spend will be spent on Mobile

statistics at Statista

"Mobile is Getting Bigger  every day, every week, every month and year.. Since  2007 ( post iphone lauch )The Mobile Industry  has become  a gigantic   industry where  than 100 brands  fighting  for the survival of the fittest By  2016 ..15.2% of global online ad spend  will be spent on Mobile  The e number of mobile-connected devices will exceed the number of people on earth, and by 

eMarketer estimates that 1.7 billion people around the world will access the

1. internet via a mobile device in 2013. By 2016, there will be a staggering 2.5 billion
   mobile internet users worldwid
2. 91% of all smartphone users have their phone within arm’s reach 24/7 –(Morgan Stanley, 2012)
3. Mobile marketing will account for 15.2% of global online ad spend by 2016.
4. According to Gartner, Global mobile ad expenditure is forecast to be US$11.4b  rising to $24.6b in 2016. 
5. Asia will continue to be the largest mobile market,