42% tweets are generated from twitters non official clients

 '58%  TWEETS CAME FROM  ITS OWNAPP AS COMPARED TO  42% FROM  NON OFFICIAL 

Non official twitter clients continue to make the bulk of Tweets according to research  firm sysomos  Analysis based on  the number of tweets from the day  Twitter unveiled its new API policy., till  2014, The data shows that 42% of tweets were made by non-officials apps  whereas 52% tweets originated from official twitter app.

This is more than four times the amount claimed by Twitter during unveiling  of its API .  Among the most popular twitter non official clients included twitterfeed, ketaiweb, tweetcaster, twipple, Hootsuite and Tumblr, dlvr.it,Snaptu among others 

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Mobile App Usage vs Mobile Web Usage in the Asia Pacific market

"78% of ad impressions  across Asia pacific market  are across mobile apps, amd only 22% of the ad impressions in the Inmobi network are across mobile websites.

 this means that  users are online  for extended hours and engaged for a longer period  via their mobile apps , rather than a mobile website

Google Play Pips App Store by one million.

This statistic contains data on the number of apps available for download in leading app stores in July 2014. As of that month, Android users were able to choose between 1.3 million apps. Apple's App Store remained the second-largest app store with 1.2 million available apps.

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Smartphone Penetration in Italy at 64%,Retail apps show highest growth

In Italy Smartphone users represent 64.1 percent of the total Italian mobile audience, an increase of 23.5 percent from the previous year. 

Mobile commerce   Shopping /Online Retail)  is already playing a major role in online retail in Italy. The increase in smartphone usage has been instrumental in driving online retail  sales in Italy according ti Comscore ) Among them are

1. "  Usage of retail apps  showed the strongest year-over-year increase of 74.8%  followed by the Health category with 66.6% growth. The e-payments and money transfer category came third with 65.2 %  and over 2 Million additional users over the last year
   
2. Among those, the  Financial and retail / m-commerce/related services belong to the most popular usage categories accessed by Italian smartphone owners. Online retail sites and apps were visited by 23.8 percent of smartphone owners, followed closely by shopping and price guides (22.6 percent). Accessing electronic payments or money transfer services  via  smartphones has also been popular, with 21.7% t of Italian smartphone owners using those services